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What is Intelligent Speed Assist?

Helping to keep you inside the speed limit.

To stay safe on the roads and reduce incidents, observing and respecting speed limits is essential. It is designed to enhance your speed control and help you concentrate on the road. First, the Traffic Sign Recognition System camera automatically detects the current speed limit (when activated), then the system adjusts your maximum speed setting to that limit. Ford's Intelligent Speed Assist uses a camera mounted on the windscreen to monitor road signs, so speed will be monitored and adjusted accordingly. In turn, it could stop you from incurring speeding fines and penalty points.

How does it work?

The system is activated via controls mounted on the steering wheel, and the driver can then accelerate up to the current speed limit until it is prevented from going any faster to avoid breaking the speed limit. This technology combines traffic sign recognition with Ford's adjustable speed limiter, and it is effective from 20mph to 120mph. Therefore, it is suitable for basically all roads.

The process of deceleration occurs by restricting fuel supply to the engine, which ensures a smooth deceleration for the occupant of the vehicle. If the vehicle is speeding when travelling downhill, an alarm will sound to make the driver aware of this. If at any point the system needs to be disengaged, a firm press of the accelerator pedal disables the system.
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